The 2016 Chrysler 200S and 300S will be getting new models with unique finishes This new editions are meant to showcase Chrysler brand’s leadership and Detroit-born style.
The new finishes are Dark Bronze and Titanium. It delivers a bold appearance on two of the more distinct sedans on the market. It’s a really cool look for the two flagships sedans in the Chrysler family. The tempered steel look definitely evokes that metal feel Chrysler wants with Detroit manufacturing.
“Chrysler brand embodies Detroit style, and our new 200S and 300S Alloy Editions are a perfect meld of our engineering innovation and craftsmanship, forge with cutting-edge colors and materials inspired by the Motor City’s ingenuity and creativity,” said Tim Kuniskis, Head of Passenger Car Brands for Fiat-Chrysler.
The Alloy Editions of the 200S and 300S debuted at the 2016 Chicago Auto Show. They’ll carry a MSRP of $995 and $495 respectively.
Chrysler is going all out for Super Bowl XLIX, premiering not one but three new Chrysler ads during the broadcast. They are keeping the commercials tightly under wraps for Sunday’s game, but for now, let’s take a look back at the big Chrysler Super Bowl commercials of the past five years.
“Man’s Last Stand” – 2010
Chrysler’s big Super Bowl spot was “Man’s Last Stand” which specifically featured the Dodge Charger. This is more humorous than the subsequent Chrysler ads, and the best line is easily, “I will watch your vampire TV shows with you.”
“Born Of Fire” – 2011
“Born Of Fire” came out of the gate in 2011 and took the ad world by storm, winning numerous awards and accolades. More importantly, though, it was a powerful reflection of Chrysler and Detroit defying the odds and finding a comeback.
“Halftime In America” – 2012
When Chrysler gets a star to narrate their Super Bowl ads, they only get the best. Clint Eastwood’s “Halftime In America” is a Super Bowl classic.
“Farmer” – 2013
This love letter to the American farmer featured some absolutely gorgeous shots of the heartland and Ram’s powerful trucks in action. “Farmer” captured audiences’ attentions without talking animals, sexualized imagery, or childish humor usually found in Super Bowl commercials.
“America’s Import” 2014
“America’s Import” asked the question, “Is there anything more American than America?” Bob Dylan’s narration combined with the imagery of diners, Marilyn Monroe, biker gangs, and Chrysler employees hard at work was unforgettable.
Most news that comes from Chrysler comes in the form of what new car are they working on, how much horsepower it will have, etc etc. Chrysler is also notable for their charity work and this week joined together with the community of Detroit to participate in the Life Remodeled Project.
Over 400 employees from the Chrysler Group, along with workers from GM, came together to help with a project put together by the Chris Lambert, the found and president of Life Remodeled. Thanks to the support of numerous organizations, including companies such as Chrysler and various nonprofits and churches, the Life Remodeled was about to aid Detroit’s Cody High School.
The project was able to clear 304 blocks in the Cody-Rouge area of debris. The volunteers also boarded up hundreds of homes that were vacant, tear down two homes damaged by fires, and work on remodeling the Cody High School by working on issues big and small. The school is getting a new roof, a new football field and will have new science and engineering labs installed for he students.
Chrysler’s contribution to the project included 10 vehicles, a thousand flowers and plants, and $12,000 to help rebuild a two-mile road.
Chrysler has been known to consistently contribute to the growth and maintenance of Detroit. This is just another in a long line of ways they’ve given back to the community that has helped them so much.
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