Now the July is over and done with, it’s that time we looked back and see just how the numbers for the month was. I have run out of ways to repeat myself in wondering how long the streak that Chrysler has been enjoying will last, and I’ve also run out of ways to say not yet.
Chrysler is now posting that they had their 28th consecutive month of year-over-year sales gains. That is a 13 percent increase for the month of July. To break it down even further, the Chrysler 200 was the top seller with an increase of 43 percent. Town & Country also did very well with a 25 percent year-over-year increase and the 300 got a 41 percent increase of sales.
Some big news for the month comes from the Dodge side of sales. Dodge itself had modest sales gains, but one little nugget comes from that. Long teased, much hyped, the Dodge Dart had 772 sales in the month. It might seem like a low number, but it’s due to a very limited release with the full production nowhere near peak levels yet. It’ll be interesting to see what happens when it is truly unleashed.
Jeep and Ram brand also found themselves showing positive gains. The overall take away from the Chrysler side of sales is that they are still managing to be positive in an otherwise slow and weak economy. The book has yet to be written on when this trend goes away, but for the moment, Chrysler is doing very well for itself.
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