Tag Archives: 2014 Jeep Cherokee

Chrysler Group Debuts Six New Models in Vancouver

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2015 Chrysler 200 Front GrilleSix new Chrysler models made their British Columbia debuts at the 2014 Vancouver International AutoShow yesterday, including the new 2015 Chrysler 200.

The full line-up of debuts also included the 2014 Dodge Challenger R/T Shaker and Dart Blacktop, the 2014 Jeep Cherokee, the 2014 Ram 1500 EcoDiesel, and the 2014 SRT Viper. The decision to make all of these British Columbia debuts as part of the Vancouver International AutoShow is a sign that Chrysler wants to continue their sales domination from last year. In 2013, Chrysler was the top seller of vehicles in all of British Columbia, and they want to keep the brand and its models in the minds of Vancouver show attendees.

Bob Devlin, Regional Manager of Chrysler Canada Western Business Centre, was grateful to British Columbia and optimistic about the year ahead, stating in a press release from Chrysler, “Our top-three products in the province – Ram 1500, Dodge Grand Caravan and Ram Heavy Duty – helped to propel us to the top of B.C.’s retail sales charts last year. We can’t thank the discerning consumers of British Columbia enough for choosing so many Chrysler Group products. These vehicle debuts in Vancouver today will certainly further expand the appeal of our showrooms to an even wider audience.”

The Vancouver International AutoShow runs from March 25 thru March 30 at the Vancouver Convention Centre. General Admission is $15, and there are discounts for seniors, students, and children.

For more information on the Chrysler 200 and the full Chrysler line-up, visit Bayside Chrysler Jeep Dodge online and browse their new and pre-owned inventory. You can also connect with Bayside on Facebook, Twitter, and YouTube.

Chrysler Displays Student Design Competition Winners at Detroit Autorama

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Autorama High School Design Competition

Last week in Detroit, MI, high school senior Alex Fischer was selected as the first-place winner of Chrysler’s 2014 “Autorama High School Design Competition.” The design competition has been revived in recent years and gives high school students in Michigan the opportunity to submit their automotive designs and win prizes.

This year, the first-place senior class winner received an iPad, a three-week summer automotive design course at Detroit’s College for Creative Studies with housing and meals covered, and a $2,500 scholarship to the College for Creative Studies. Other prizes included passes to the Detroit Autorama and iPad Minis.

According to MLive, Alex Fischer has been sketching vehicles since last summer when he took a class through the College for Creative Studies, and he based his design on some of Chrysler’s current models such as the 2014 Jeep Cherokee. His sketch was on display along with the seven other winners at the 2014 Detroit Autorama.

To see all the winning designs, check out the video below:

Keep up to date with the latest Chrysler line-up and check out the used inventory online at www.baysidechryslerjeepdodge.net. You can also connect with Bayside Chrysler Jeep Dodge on Facebook, Twitter, and YouTube.

Chrysler Faces Criticism Over New 2014 Jeep Cherokee Design

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2014jeepcherokee-2The biggest news in the auto world of late is the early release of the new look of the 2014 Jeep Cherokee. Jalopnik provided the initial leak. What many fans saw was unexpected; a vast departure from the norm. A wave of negative criticism followed and many lashed out instantly at what they viewed as a step too far in the wrong direction. It was different and too different for comfort.

Jalopnik covered the breakdown of how Chrysler handled the affair. It appears that they were getting pretty prepared for the lash-back against the new design. On the Chrysler Communications’ Facebook page was a message to not judge a book by its cover. It urged people to remember that what makes a Jeep isn’t on the outside  but what’s inside that matters most. Even though I agree, it’s hard not to see that as some cheesy line straight from a kids film.

The negative feedback was prevalent and got negative. “Ugly” was the word used the most to describe how the audience was feeling. Chrysler went to Twitter to repeat the message, urging all to give the new look a chance.

Even Ralph Gilles, the main-man over at SRT, was on Twitter responding to the critics. He cited the new design as a paradigm shift. A quick look shows how right he is about that.

Jalopnik concludes with a defense of the 2014 Jeep Cherokee. While not the biggest fans of some aspects, mainly the headlights, they make note of how the vitals are still there in the iconic seven-bar grille. There’s something to be said for something revolutionary different rather than keeping with the safe and predictable. In the least, it’ll get people talking and make people who wouldn’t have otherwise notice.

It’s amazing how much has been said of just a few choice shots of the new exterior. Not one mention of any details beyond that and it’s still caused an avalanche of excitement and vitriol. While Chrysler might not be too happy hearing from the nastiest of critics, it does prove the point of there being no such thing as bad press. It’s the talk of the auto world and the specs haven’t even been revealed yet.

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