Category Archives: Chrysler 300

Chrysler 300 Motown Edition Aims to Bring Motown Fans into Dealerships

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Cars are one of the most frequently advertised objects in entertainment.  Got a new racing game coming out?  How about a movie with a spectacular chase sequence?  Want the main character of a new TV show to look cool behind the wheel of a beautiful car?  All fairly wide-known reasons for a licensed vehicle to appear in various forms of media.  What is rare is using a car to help promote a new musical.

Staying true to the message of ‘imported from Detroit,’ Chrysler has helped bring Motown: The Musical to Broadway.  The show has opened to some dazzling reviews.  Variety says “This jubilant jukebox musical comes loaded with great singers, tons of energy, and dozens of classic Motown roof-raisers.”

2013 Chrysler 300 MotownChrysler also had a “Motown Edition” of the Chrysler 300 in honor of the musical.  It’s a fantastic fusion.  A classy sedan that does a great job calling back to music that defined the Motor City.  Both sell the image of being imported from Detroit, the popular slogan that Chrysler lives by.

The Wall Street Journal asks if this will be effect marketing.  They worry that while the older generation will appreciate a musical, and in turn a vehicle, that remembers the oldies, but what about new car buyers?  What about the generation raised on Grunge and New Wave?

There’s really no easy answer to that one.  One of the biggest trends at the moment is nostalgia.  It wouldn’t surprise me to see a good portion of possible buyers be interested in products that celebrate that era.  The industry will have to wait and see if this experiment pays off for Chrysler.

If you’re interested in purchased a Chrysler 300 “Motown Edition” contact us at Bayside Chrysler Jeep Dodge.  We operate in the Queens area and provide top-notch customer service whether you’re looking for new or pre-owned.  Like us on Facebook and follow us on Twitter for more automotive news and special monthly offers.

Will the Chrysler 300 Get a Diesel Engine?

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exterior_112If there is one thing that I’ve been reading a lot of in the news recently concerning Chrysler, it’s the word diesel.  Much has been said about the 2014 Jeep Grand Cherokee having an EcoDiesel engine, which hasn’t been offered since 2009.  The new Ram 1500 will be getting diesel as well.  I picture an Oprah-like scene at their headquarters, “You get a diesel, you get a diesel; everyone gets a diesel!!”

The next possibility is the Chrysler 300.  Ward’s Auto asked Saad Chehab, Chrysler President, if the 300 will be getting a diesel engine.  He said that it’s still being considered and may be awhile before any official announcement.  What Chrysler is trying to figure out is if it’s even worth the money to make this happen.

“It’s a matter of how much the customer is willing to pay for that premium.  That’s the only issue with it.”  Chehab said.

What may help the 300 get this new engine is that the 2014 Chrysler 200 is rumored to have a diesel engine with its new redesign.

We’ll just have to wait and see what happens.

Bayside Chrysler Jeep Dodge operates in the Queens area and provides top quality customer service to all customers that come through our doors.  You can view our new and pre-owned inventory online as well as request a service appointment for your current vehicle.  Don’t forget to like us on Facebook and follow us on Twitter to stay up to date on Jeep news and see our monthly specials.

Chrysler 200 About to Get New Look

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exterior_04The Chrysler 200 has been needing some new life of late. It’s been getting overshadowed by the 300 and Town & Country. With all the updates being passed around to other members of the family, it’s time for the 200 to get a new look.

Autoblog is reporting that the Chrysler 200 is getting phased out by next year. Chrysler is giving the 200 a short year in 2014 to make way for the successor. Internal documents show that production of that 2014 model will begin this summer and only run through January.

Sadly, these same documents don’t make any hints as to what to expect next. Autoblog writer Zach Bowman has some early speculation that the changes being made will “bleed into the automaker’s other products.” A rumor points to a possible nine-speed automatic transmission with 38 miles per gallon.

Makes me wonder if the 200 will be getting the same kind of face-lift that the Cherokee just got. If it does, how are the fans going to react? It’ll be interesting, to say the least, at what Chrysler has in store to help people fall in love with the 200 all over again.

Bayside Chrysler Jeep Dodge offers the best quality service in the Queens area.  Shop our new and pre-owned inventory online as well as set up a time to come in for a test drive.  Follow the dealership on Facebook and Twitter to see more Chrysler news and monthly specials.