Chrysler 200 About to Get New Look

exterior_04The Chrysler 200 has been needing some new life of late. It’s been getting overshadowed by the 300 and Town & Country. With all the updates being passed around to other members of the family, it’s time for the 200 to get a new look.

Autoblog is reporting that the Chrysler 200 is getting phased out by next year. Chrysler is giving the 200 a short year in 2014 to make way for the successor. Internal documents show that production of that 2014 model will begin this summer and only run through January.

Sadly, these same documents don’t make any hints as to what to expect next. Autoblog writer Zach Bowman has some early speculation that the changes being made will “bleed into the automaker’s other products.” A rumor points to a possible nine-speed automatic transmission with 38 miles per gallon.

Makes me wonder if the 200 will be getting the same kind of face-lift that the Cherokee just got. If it does, how are the fans going to react? It’ll be interesting, to say the least, at what Chrysler has in store to help people fall in love with the 200 all over again.

Bayside Chrysler Jeep Dodge offers the best quality service in the Queens area.  Shop our new and pre-owned inventory online as well as set up a time to come in for a test drive.  Follow the dealership on Facebook and Twitter to see more Chrysler news and monthly specials.

Chrysler Hires 200 Workers to Keep Up With Jeep Wrangler Demand

UntitledAided by the popularity of the Jeep Wrangler, Chrysler needs to hire additional workers to fill in shifts at a plant in Ohio.

Over the past few months, sales for the Wrangler and the Wrangler Unlimited have been on the rise.  In order to meet the recent demand for the always popular Jeep vehicles, Chrysler is adding 200 people to the Jeep plant in Toledo Ohio.  The new hires will be beginning their work on April 1st.

130 of the new workers will be offering extra relief to the current work force on the assembly line.  There are two shifts already working hard, each working 10 hours.  Chrysler is not looking to add a third shift, according to autonews.com, due to the paint shop of the plant being at capacity.

Thanks in part to the rebounding economy and car buyers staying loyal to a brand they can trust.  The Wrangler has always been a vehicle that people depend upon.  That can be seen by the amount of Wranglers being produced at the Toledo plant.  It’s more than 200,000 from last year.  U.S. sales rose 16 percent from last year.

Bayside Chrysler Jeep Dodge offers the best quality service in the Queens area.  Shop our new and pre-owned inventory online as well as set up a time to come in for a test drive.  Follow the dealership on Facebook and Twitter to see more Chrysler news and monthly specials.

Chrysler’s ‘Farmer’ Ad Helps Spur Ram Sales

640445561001_2135167109001_Ram-Farmer-914One of the biggest winners in terms of popularity from the Superbowl commercials was Chrysler.  Their ad campaigns have been notorious of late with quality.  One in particular, the Ram “Farmer” ad was incredibly successful.  It’s hard to gauge the effectiveness of an ad based solely on people’s response, however.  Ads are created to sell product and if all they are doing is getting likes on Facebook, then they are failing their original purpose.  So how do we truly find if the Farmer ad was a success?  February’s sales numbers have just done that work for us.

The San Francisco Chronicle shows that Ram’s sales increased in the previous month.  The figures are up 3 percent from the previous year and it’s the best February sales in six years.

Ram has been working very hard of late to be seen as the working man’s truck.  Recently, they’ve been promoting their “Ram Jam” country music concert.  The ad targeted the blue-collars out in the country who need to relay on dependable and heavy-duty machinery.  That was the message that ad presented, and with a few exceptions, was greeted with a positive response.

Stacy Finz, the writer for the San Francisco Chronicle, interviewed Greg Stern, CEO and co-founder of BSSP, an advertising firm, about the ‘Farmer” ad that Chrysler put together.  His thoughts on the commercial were, “It was a great spot.  Who doesn’t respect and root for farmers.”

If you need a work-horse machine to help you out on the job, stop by Bayside Chrysler Jeep Dodge.  View our whole new and pre-owned inventory online at our website.  Make sure you like us on Facebook and follow us on Twitter for more news and monthly specials.